Podcasts
Scott Kinsey
Pulling Together Hooters' New Limited-Time Menu
Hooters of America's recent limited-time menu was something of a departure for the Atlanta-based casual-dining chain. It included a blackened dish, mahi mahi on a ciabatta roll, for the first time and introduced potato chips covered in blue cheese. Director of R&D and Corporate Chef Scott Kinsey explains how he and his counterparts in operations, training and marketing developed a game plan to ease the four new dishes into the front and back of the house in Hooters' 120 corporate and 322 franchised stores.
Hooters of America's recent limited-time menu was something of a departure for the Atlanta-based casual-dining chain. It included a blackened dish, mahi mahi on a ciabatta roll, for the first time and introduced potato chips covered in blue cheese. Director of R&D and Corporate Chef Scott Kinsey explains how he and his counterparts in operations, training and marketing developed a game plan to ease the four new dishes into the front and back of the house in Hooters' 120 corporate and 322 franchised stores.
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Posted: Apr 20, 2009
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