Podcasts
Brad Haley
CKE Remains Big, Fat, Sexy
CKE Restaurants makes no apologies for food upgrades that add fat and calories or for the sexy ads that sell them. The Carpenteria, Calif.-based company, which operates 1,162 Hardee's and 1,923 Carl's Jr. restaurants, reports 2008 same-store-sales increases of 2.5 percent for both chains. Chain Leader gets the strategic update from Brad Haley, executive vice president of marketing.
Read a transcript of the interview with Brad Haley.
CKE Restaurants makes no apologies for food upgrades that add fat and calories or for the sexy ads that sell them. The Carpenteria, Calif.-based company, which operates 1,162 Hardee's and 1,923 Carl's Jr. restaurants, reports 2008 same-store-sales increases of 2.5 percent for both chains. Chain Leader gets the strategic update from Brad Haley, executive vice president of marketing.
Read a transcript of the interview with Brad Haley.
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Posted: Sep 30, 2008
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