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Expansion: Serving the Underserved
April 14, 2009
   
IN THIS ISSUE: Expansion: Serving the Underserved...Tracking Device: Real-Time Data Aids Promotions... Franchisees Select Favorite Franchisors... More from Chain Leader and R&I
Expansion: Serving the Underserved
Minority populations are growing, and forward-thinking restaurant operators are seeing who their future customers and franchisees will be. Quick-service franchisors like Pizza Pan and NexCen Brands explain how ethnic and urban markets suit their expansion plans.
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Industry BuzzHear the Industry Buzz in Executive Briefing
Read about growth strategies, brand management, marketing and industry buzz, as well as other on-trend topics in Chain Leader Executive Briefing. This twice-monthly update delivers the latest news, analysis and special features of interest to chain restaurant executives. Subscribe today!
Tracking Device: Real-Time Data Aids Promotions
International Dairy Queen uses an inventory-management system that keeps track of what product is going to its warehouses in real time. The information helps the chain track how well promotions are doing. It also helps IDQ keep stores amply supplied with product in the case of successful promotions and cut back deliveries when promotions underperform.
DATA POINT
45.6%
Percent of customers who choose fast-food restaurants when eating breakfast away from home on weekdays, according to Restaurants & Institutions’ 2009 New American Diner Study.
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Online Seminar: A Sustainable Approach to Waste Management
Register today for this live webcast and discover how foodservice operators can function more effectively and efficiently through better waste management. Our panel of experts will discuss all things waste, from operations to disposal and many other points in-between. Sponsored by Insinkerator. Click here to register now.
Franchisees Select Favorite Franchisors
If it's true that the recession's depth depends on consumer confidence, then perhaps a restaurant brand's health depends on franchisee confidence. Franchise Business Review has announced the winners of its annual Franchisee Satisfaction Awards.
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More from Chain Leader and R&I:

Chile Factor: Qdoba’s New Menu Rollout
Co-Branding: Seasons Eatings from HoneyBaked Ham and Bruster’s Ice Cream
Marketing: All the Right Moves
Chipotle Tests Expanded Menu in Denver Restaurants
Captain D’s vs. Red Lobster: The Seafood War Continues

 

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