Marketing

Articles, news and resources for chain restaurant executives involved with marketing, brand strategy and advertising.

Hyping Health at Restaurant Chains
By Margaret Littman, Contributing Editor, 9/1/2009
Restaurant chains are using a cross-section of techniques to get customers to think healthy without beating them over the head with it. More

Daily Grill Restaurants Sponsor Canned Food Drive
11/06/2009
Beginning Nov 16 and continuing through Dec 18, Orange County, Calif., Daily Grill restaurants will offer $10 gift cards for every five canned goods donated. More
Jamba Juice to Offer Branded Trail Mixes
11/06/2009
Jamba, Inc. (NASDAQ: JMBA) today announced a licensing agreement with Johnvince Foods to develop a line of Jamba-branded trail mixes featuring interesting blends with unique nutritional benefits that fit a healthy, active lifestyle. More
Jamba Juice Announces Apparel Line
11/06/2009
Jamba, Inc. (NASDAQ: JMBA) today announced continued progress in their brand expansion plans, as its wholly-owned subsidiary, Jamba Juice Company, entered into a license agreement with Headline Entertainment to develop a line of Jamba inspired apparel. More
Cheeseburger in Paradise Promotes Jamaican Trip Contest
11/06/2009
Restaurant chain Cheeseburger in Paradise brings back holiday favorite the Disgruntled Elf Margarita and helps guests become "ungruntled" with a nationwide photo contest. More
Papa John's Promotes Wii Sweepstakes
11/06/2009
Restaurant chain Papa John's partners with Nintendo to give away 300 Wii Sports Resort prize packages in November. More
Krispy Kreme to Give Veterans Free Doughnuts
11/05/2009
This year, Krispy Kreme Doughnut Corporation is honoring America's service men and women on Veterans Day by giving away free doughnuts to all veterans and active military personnel. More
McDonald's to Feed the World's Best Athletes
11/04/2009
As a Worldwide Partner of the Olympic Movement, McDonald's is preparing to once again feed the athletes and share the excitement of the Games with millions of customers around the world during the 2010 Olympic Winter Games in Vancouver, Canada. More
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Retails Jobs Available for Older Workers
If you’re looking for part time employees and have overlooked the senior demographic, you may be missing out. Incr ...
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Is the difficult economy stressing you out? According to the American Psychological Association’s 2007 Stress in America ...
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The Brand Landscape
Karen Brennan, Founder and Principal, Brandscapes LLC
October 23, 2009
Top Ten Things I Learned in Vegas, Part II
The NRA Marketing Executives Group (MEG) Conference in Las Vegas was a great place to...
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Dave's Dispatch
David Farkas, Senior Editor, Chain Leader
October 22, 2009
Cheers! Drink Prices Rising
Conventional holds that now is not the time for restaurants to raise p...
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The Brand Landscape
Karen Brennan, Founder and Principal, Brandscapes LLC
October 20, 2009
Top Ten Things I Learned in Vegas, Part I
I just got back from the NRA Marketing Executives Group (MEG) Conference at The Green...
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On the Spot
Rate the latest TV commercials, classics, and chain videos
October 16, 2009
Cameo by Celine Dion
World-famous singer Celine Dion stars in this commercial for St-Hubert, a Canadian re...
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How can these people get away with this! I can''t believe what a rip off these are. ...
Vin LeBlanc - 10/27/2009 3:54:59 PM PT
in response to T.G.I. Friday's Introduces Frozen Skillet Meals (Press Release)

Fuzio Universal bistro has offered FreeFirecracker Pork to coincide with National Por...
stacy mald - 10/22/2009 2:29:39 PM PT
in response to Buca di Beppo Serves Up Free Pasta on World Pasta Day

I asked for blue cheese or at least blue cheese dressing instead of lite ranch and th...
Michael Palau - 10/21/2009 10:01:42 PM PT
in response to Subway Rolls Out Buffalo Chicken Sandwich

No luck. Has anyone captured the audio yet?...
Jon Jacobson - 10/20/2009 4:21:00 PM PT
in response to Taco Bell Adds Black Jack Taco to the Value Menu

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The Greene Turtle is not letting the recession break its stride.

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