Articles, news and resources for chain restaurant executives involved with marketing, brand strategy and advertising.
Hyping Health at Restaurant Chains By Margaret Littman, Contributing Editor, 9/1/2009
Restaurant chains are using a cross-section of techniques to get customers to think healthy without beating them over the head with it. More
Dunkin' Donuts Recognized for Interactive Marketing 11/20/2009
Dunkin' Donuts, America's all day, every day stop for coffee and baked goods, is proud to announce it has been named the 2009 Massachusetts Innovation & Technology Exchange (MITX) "Interactive Marketer of the Year."
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Texas T.G.I. Friday's Donate to Fort Hood Community 11/20/2009
T.G.I. Friday's today announced that all 50 restaurants in its home state of Texas will donate 5% of net sales from Thanksgiving Day to the United Service Organizations to assist the Fort Hood community, which lost 13 of its loved ones during the tragic events of November 5.
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T.G.I. Friday's Open, Running Deals on Thanksgiving 11/20/2009
The majority of Friday's 600 restaurants in the U.S. will be open Thanksgiving afternoon and will host football watching parties with game-day menus featuring half-price appetizers in the bar and five new wing flavors.
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Chicagoland McDonald's Offer Free Coffee on Black Friday 11/19/2009
McDonald's of Chicagoland and Northwest Indiana are providing everyone a boost to kick off the holiday shopping season from midnight to noon on November 27, the day after Thanksgiving.
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Pizza Hut iPhone App Wins Two Marketing Awards 11/19/2009
As the first App by a national pizza chain and a leader in the iTunes Lifestyle category, The Pizza Hut iPhone App has been recognized by the Mobile Marketing Association (MMA) with two global awards.
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Lime Fresh Helps Provide Free Thanksgiving Meals 11/18/2009
Lime Fresh Mexican Grill, a five-unit growing restaurant chain, and SHARE Florida, a non-profit organization that offers substantial savings on high-quality food packages for those in need, will provide meals for more than 150 families.
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Motorola is a global leader in providing integrated communications solutions and embedded electronic solutions. These include: Software-enhanced wireless telephone, two-way radio and messaging products and systems, as well as networking and...
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On the Spot Rate the latest TV commercials, classics, and chain videos November 16, 2009 All the Grill Is a Stage
Check out this fun new commercial from Benihana. According to the company, "This... More
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Emerging Chain Still Rock 'n' Roll to Coffee Lovers
