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Did David Novak go to business school and other curiousities
Yesterday, while I was busy reading reports from restaurant analysts, it occurred to me that a pop quiz might help us all realize how little (or, indeed, how much, smarty-pants) we know about current events in the restaurant business. Following are five foodservice-related photos. Look at the photo, read the comment/question, and then click on your answer. If you're correct, you'll have the satisfaction of seeing your knowledge substantiated. If you're not, we bring you the frightening results of a California menu-labeling survey.

Bakers Square thinks its new "Crush" burger (above) is so tasty, the company will:
Serve it raw if you like
Replace it with another meal if you don't like it
Charge you half-price when ordering a second burger
Deliver it to your home if you ask politely

In "The Accidental Education of a CEO," the autobiography of Yum Brands CEO David Novak, we learn:
He barely graduated from Harvard Business School
He once managed a Church's Chicken unit in Warren, Ohio
He lived in thirty-two trailer parks in twenty-three states
He's donating the book's proceeds to Ron Paul's presidential campaign

Starbucks units close for three hours today. Why?
Give people a reason to buy a Dunkin' Donuts latte for only 99 cents.
Afford CEO Howard Schultz time to concoct a transformation agenda
Fumigate to rid units of smell of breakfast sandwiches
Retrain baristas on transforming the customer experience

Did David Novak go to business school and other curiousities
February 26, 2008
Yesterday, while I was busy reading reports from restaurant analysts, it occurred to me that a pop quiz might help us all realize how little (or, indeed, how much, smarty-pants) we know about current events in the restaurant business. Following are five foodservice-related photos. Look at the photo, read the comment/question, and then click on your answer. If you're correct, you'll have the satisfaction of seeing your knowledge substantiated. If you're not, we bring you the frightening results of a California menu-labeling survey. Bakers Square thinks its new "Crush" burger (above) is so tasty, the company will:
Serve it raw if you like
Replace it with another meal if you don't like it
Charge you half-price when ordering a second burger
Deliver it to your home if you ask politely

In "The Accidental Education of a CEO," the autobiography of Yum Brands CEO David Novak, we learn:
He barely graduated from Harvard Business School
He once managed a Church's Chicken unit in Warren, Ohio
He lived in thirty-two trailer parks in twenty-three states
He's donating the book's proceeds to Ron Paul's presidential campaign

Starbucks units close for three hours today. Why?
Give people a reason to buy a Dunkin' Donuts latte for only 99 cents.
Afford CEO Howard Schultz time to concoct a transformation agenda
Fumigate to rid units of smell of breakfast sandwiches
Retrain baristas on transforming the customer experience

Restaurant operators are keeping a close watch on gasoline prices. Last week, did the average retail price for a gallon climb or fall, and by how much?
It climbed nearly 5%, to 3.10 per gallon
It fell 2.0% to $2.99 per gallon
It remained the same price.
It climbed 2.8% last week to $3.04

Independent directors at Steak 'n Shake last week advised the board to do what with respect to maximizing shareholder value:
Continue with turnaround plan.
Appoint Sardar Biglari CEO
Limit annual meetings to shareholders who own less than 100 shares
Raise the price of the Steakburger by $1
Posted by David Farkas on February 26, 2008 | Comments (0)
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