VIDEO: Fast and Easy First Steps To Going Green

Ted's Montana Grill President and CEO George McKerrow Jr., a leader in the eco-friendly restaurant movement, enthusiastically outlines first--and even money-saving--steps toward going green.

By Maya Norris, Managing Editor -- Chain Leader, 3/5/2009 9:37:00 AM

Watch and listen as Ted's Montana Grill President and CEO George McKerrow Jr. quickly and enthusiastically outlines first--and even money-saving--steps toward going green.

Many restaurant chains are hesitant to take steps toward eco-friendly operations. They fear devoting time, money and other resources to something that may or may not help their business. Even if they buy into the need to protect the environment, they may flinch at upfront investments, especially in a down economy.

George McKerrow Jr. has heard it all before. But the president and CEO of Ted's Montana Grill--and a leader in the green restaurant movement--has the experience to know that some efforts require little investment and others actually save money. The most important thing, he says, is just getting started.

Watch and listen as McKerrow quickly and enthusiastically outlines first--and even money-saving--steps toward going green.

MORE: Growing restaurant chains share their own small, inexpensive steps toward operating eco-friendly restaurants.

Talkback

We would love your feedback!

Post a comment

» VIEW ALL TALKBACK THREADS

Related Content

• Topics
• Author

Related Content

 

By This Author

• Staging a Comeback at Pizza Inn
• Digital Surveillance: Watch and Learn
• Outsourcing Lends a Helping Hand
• Restaurant Expansion: Shrimp Market's Sea Change
• Sharing Responsibility in Health Care
• » MORE

• Resource Center
• Browse Categories
• Browse Companies

Featured Company

• Motorola

  

  Motorola is a global leader in providing integrated communications solutions and embedded electronic solutions. These include: Software-enhanced wireless telephone, two-way radio and messaging products and systems, as well as networking and... more

---

Most Recent Resources

• Weather the Economy with Help from Perdue
• Solving the Complex Consumer Value Equation
• 0% Financing Closes the Deal for Papa’s Refrigeration
• Why VPNs Matter to Hoteliers
• Video: New Resident Direct Marketing - Why We're Better

Sponsored Links