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Jack in the Box Rolls Out Southwest Chicken Bowl

New product combines flavorful ingredients to expand popular line of rice bowls.

-- Chain Leader, 11/9/2009 9:44:00 AM

PRESS RELEASE: SAN DIEGO--(BUSINESS WIRE)--With Thanksgiving just around the corner, dinner plates across America will soon be piled high with turkey, potatoes and grandma's green bean casserole. But if you have a hankering now for a zestier blend of protein, carbohydrates and veggies, try the new Southwest Chicken Bowl at Jack in the Box(r) restaurants, which is available beginning Monday, Nov. 9 for a limited time.

The new Southwest Chicken Bowl is made with fajita-seasoned chicken, rice, grilled onions and peppers, and topped with shredded cheddar cheese and a tangy cilantro lime sauce.

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"Our Teriyaki Bowls have been popular alternatives to our burgers and chicken sandwiches," said Tammy Bailey, division vice president of menu marketing and promotions for Jack in the Box Inc. "With the addition of the Southwest Chicken Bowl, we're spicing up our line of rice bowls with a flavorful combination of south-of-the-border ingredients that delivers a filling meal at a great value."

Jack in the Box will offer the Southwest Chicken Bowl for the suggested price of $4.29, plus tax, at participating restaurants.

Jack in the Box Inc. (NASDAQ:JACK), based in San Diego, is a restaurant company that operates and franchises Jack in the Box(r) restaurants, one of the nation's largest hamburger chains, with approximately 2,200 restaurants in 18 states. Additionally, through a wholly owned subsidiary, the company operates and franchises Qdoba Mexican Grill(r), a leader in fast-casual dining, with approximately 500 restaurants in 42 states and the District of Columbia. For more information, visit www.jackinthebox.com.

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